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From the first hook
to the product in
TikTok Shop.

Show the product in action. Prepare video ideas, demonstrations, and scripts for TikTok Shop with Mi, starting with an opening that makes viewers want to keep watching.

Your storefront, your links. You review and publish on TikTok.
TikTok Shop
Product in actionHook + scriptMi, the Fazmi ADS assistant
Bora mostrarna prática?

Your product has a story that fits the feed.

A question, a detail, a demonstration. Choose the angle that makes sense for the person watching.

Illustrative example: hands using a vegetable cutter with tomatoes

See this in action

Open with the product in use and show the benefit without rambling. A clear scene is worth more than a list of promises.

Illustrative example: green bag with highlighted compartments

The detail that makes the difference

Move the camera closer, show the finish, and answer the question someone would have before touching the product.

Illustrative example: reading lamp in vertical cards

From curiosity to storefront

Connect an everyday situation to the product. End with a natural invitation to check the details in your storefront.

Illustrative examples of formats. Adapt them to your product and the actual offer information.

Less talk. More product in action.

Comece com uma pergunta que seu público faria: ‘Como isso funciona?’ ou ‘Cabe tudo aqui?’. Mostre a resposta no vídeo. A Mi ajuda a organizar a abertura, a demonstração e a chamada final.

Use experiências que você realmente teve. Um roteiro de review não deve inventar teste, depoimento ou resultado. Confira o produto vinculado, o preço e as condições antes de publicar.

From the product in hand to the video idea.

An opening, a demonstration, and a clear next step.

  1. 01

    Show the product

    Send the link or a photo and tell us which detail deserves to appear.

  2. 02

    Choose the hook

    Organize with Mi what to show first and how to explain its use.

  3. 03

    Review and publish

    Review the material and link the correct product when publishing on TikTok.

Frequently asked questions

View all questions
What type of video works well for TikTok Shop?

Demonstrations, usage details, and answers to questions help present a product in context. Choose a format that fits your niche and what you can genuinely show.

Do I need to appear in the video?

You can plan product scenes, close-ups, and demonstrations with hands. What matters is that the audience understands how to use it; not every idea needs to become a testimonial.

Does Fazmi connect my storefront or publish on my behalf?

Not in this flow. Fazmi helps prepare the creative. The account, product connection, and publishing remain under your control on TikTok.

Does using this format guarantee that the video will go viral?

No. Reach and sales depend on the content, audience, offer, and distribution. Use each post to learn which approach makes sense for your audience.

The next video starts
with a good demonstration.

Bring your product. Organize the hook and idea with Mi.

Get started with Mi
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Mostra comofunciona!